Press release

19/08/2019

Lionsgate and Bloober Team Release New Blair Witch ‘Insanity’ Story Trailer

Bloober Tells Terrifying New Narrative Set in the Black Hills Forest

Straight from gamescom 2019, Bloober Team, the creative minds behind the critically acclaimed Layers of Fear games, has partnered with Lionsgate to release a brand-new story trailer for Blair Witch, the first-person psychological horror game. The Blair Witch game returns players to the dreadful woods in an original story inspired by the Blair Witch cinematic lore.
 
The new story trailer, first seen live from a special gamescom 2019 edition of Inside Xbox, gives players a look into the original story of Blair Witch via never-before-seen gameplay, flashbacks and eerie visions that plague Ellis as he ventures deeper into the Black Hills Forest. Catch a glimpse of what awaits Ellis as he discovers the infamous house and more.
 
Adding to the fears shown is a balanced display of the beautiful environments, showcased in full in-game 4K; tricking adventurers to feel a sense of relief before venturing even deeper into the home of the iconic Blair Witch. Blair Witch will be playable in 4K on Xbox One X and PC when it releases worldwide on 30th August 2019.
 
Pre-Orders are now open for both the Xbox One family of devices including the Xbox One X, and PC via Steam on www.blairwitchgame.com. Players who pre-order the base game for £23.79 on Steam will automatically be upgraded to the PC Deluxe Edition for free, which includes the game, Blair Witch game original soundtrack, and ‘The Art of Blair Witch’. The Deluxe Edition will also be available to purchase for £27.99 on Steam once it is released.
 
Story Trailer Press Kit: https://app.box.com/s/hdj5upsk88v5l2dxasluukp433gm3wh9
To view or embed the Story Trailer via YouTube, visit: https://youtu.be/rsXAKSGuagE


About Blair Witch:
From the creative minds behind the critically acclaimed Layers of Fear, experience first-hand the toll that fear can take on the mind in an original story. Blair Witch is a first-person psychological horror game that studies your reactions to danger and stress. Your darkest fears will awaken.
 
It’s 1996. A young boy disappears in the Black Hills Forest near Burkittsville, Maryland. As Ellis, a former police officer with a troubled past, you join the search - with your trusted canine companion, Bullet, at your side. What starts as an ordinary investigation soon turns into an endless nightmare as you confront your fears and the Blair Witch, a mysterious force that haunts the woods.
 
Currently in development for the Xbox One family of devices including the Xbox One X and PC, Blair Witch is set to launch worldwide on August 30, 2019.
 
About Bloober Team:
Based in Krakow, Poland, and established in 2008, Bloober Team is an independent game development studio with over 100 people strong. The company focuses on creating mature psychological horror games with deep storylines and atmospheric set-pieces, all resulting in a chilling yet memorable experience. Bloober Team has extensive experience and passion working on acclaimed horror games including Layers of Fear and Observer, along with team members having previously worked on The Witcher, Dead Island and Assassin's Creed series. https://www.blooberteam.com
 
About Lionsgate Games:
The first major new studio in decades, Lionsgate is a global content platform whose films, television series, digital products and linear and over-the-top platforms reach next-generation audiences around the world. In addition to its filmed entertainment leadership, Lionsgate content drives a growing presence in interactive and location-based entertainment, gaming, virtual reality and other new entertainment technologies. Lionsgate’s content initiatives are backed by a 17,000-title film and television library and delivered through a global licensing infrastructure. The Lionsgate brand is synonymous with original, daring and ground-breaking content created with special emphasis on the evolving patterns and diverse composition of the Company’s worldwide consumer base.
 
®, ™ & © 2019 Lionsgate Entertainment Inc. Bloober ®, ™ & © 2019 Bloober Team S.A. (Inc.) and Bloober Team NA.
All other copyrights and trademarks are the property of their respective owners. All Rights Reserved.
 
Microsoft, Xbox, Xbox One, Xbox One X, Xbox Live, the Xbox logos, and/or other Microsoft products referenced herein are either trademarks or registered trademarks of Microsoft Corporation.
 
©Valve Corporation. Steam and the Steam logo are trademarks and/or registered trademarks of Valve Corporation in the U.S. and/or other countries. All rights reserved.
 
Media Contacts:
 
For UK/EU:
Premier Communications (for Bloober Team)
bloober@premiercomms.com | +44 (0)207 292 8330

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