War Child UK appoints new Head of Gaming Partnerships
Industry veteran David Miller heads-up charity’s gaming division
London, United Kingdom – 28 April 2020 – War Child UK, the only specialist charity supporting children affected by war, today announced that games industry veteran David Miller has been appointed as its Head of Gaming Partnerships.
Miller joins the charity from marketing agency Shedd, bringing with him over two decades of experience garnered in the video games and technology sectors, including roles at major publishers Electronic Arts and Capcom, in addition to serving as Publishing Director for Bandai Namco and VP Digital Games for ITV. Miller has also helped to incubate several start-ups in ad-tech, esports and cloud gaming.
Commenting on his appointment, David Miller said: “I am thrilled to be taking on the challenge of this new role. It’s humbling to see the generosity flowing from all sectors of the industry: whether developers, publishers, media or consumers. I hope that I can build on the legacy of the great work already achieved here and the differences made to the lives of children affected by war. As the coronavirus pandemic makes this work more difficult, everyone at War Child is committed to finding solutions that continue to put children’s needs first.”
As Head of Gaming Partnerships, Miller will oversee the development of War Child’s gaming division, which is one of the charity’s most important target sectors for innovation and growth. Since its formation in 2006 it has raised over $4.3 million via partnerships in the PC, console and mobile space - alongside continued support from influencers and the wider gaming community.
War Child UK recently concluded its annual RE-PLAY fundraising campaign, which encourages everyone to recall the nostalgia of childhood with classic and retro-inspired video games. Funds raised this year will go to support War Child’s Coronavirus Crisis Appeal, which supports some of the world's most vulnerable children living in war zones, many of whom are now dealing with the devastating effects of the pandemic.
About War Child
War Child is striving for a world where children’s lives are no longer torn apart by war.
We protect, educate and stand up for the rights of children caught up in conflict. We aim to reach children as early as possible when conflict breaks out, and stay to support them through their recovery - helping to keep them safe, give them an education, and equip them with skills for the future.
We understand children’s needs, respect their rights, and put them at the centre of the solution - from supporting Syrian children to access education, to reintegrating child soldiers in the Central African Republic and promoting justice for young people in detention in Afghanistan. Together with our partners we work in 15 countries across Africa, Asia and the Middle East, and Latin America.
We also work with children and young people to change systems and practices that affect them – campaigning on the root causes of conflict and demanding that children are at the centre of humanitarian response.
Charity number: 1071659